Emilio Pucci, Marchese di Barsento, was an Italian fashion designer and aristocrat. He founded the brand in the early 1950s and became known as the "Prince of Prints."

Famed for his soft lines, optical illusion patterns and colour stories from the Mediterranean, Emilio Pucci’s mood-boosting aesthetic has been recreated in mini styles for girls of all ages.

The hallmark of Pucci’s designs is the vibrant, psychedelic, and geometric prints that adorn his clothing and accessories. These prints are often characterized by bold, colorful swirls and patterns, and they have become synonymous with the brand’s identity.

Emilio Pucci's creations have left an indelible mark on the world of fashion, particularly in the realm of resort and beachwear, with his bold prints and vibrant colors remaining iconic in the fashion industry.

The kids’ range is available from 3 months to 14 years old.